Indonesia’s life insurance sector saw a significant rise in policyholders in the first half of 2025. New data shows continued growth, though at a slower pace than the previous year.
The Indonesian Life Insurance Association (AAJI) reported the total number of insured individuals reached 123.7 million. This is an 8.8% increase from the 113.68 million people covered in the same period last year.
AAJI Chairman Budi Tampubolon announced the figures at a press conference in Central Jakarta. He credited the growth to the hard work of industry stakeholders, particularly insurance marketers.
“Marketers play a vital role in addressing the public’s protection needs,” Tampubolon stated.
However, the growth rate has moderated. The 8.8% year-on-year increase is slower than the 27.9% surge seen in the first half of 2024.
The growth was primarily driven by the group insurance segment. This includes policies provided by employers or organizations to their members.
Group insurance policies reached 102.07 million people. This is a 7.4% rise and makes up 82.51% of the total market.
Individual insurance policies saw stronger percentage growth. They rose by 16.2% to 21.63 million people. This segment contributes 17.49% to the total.
Tampubolon said this positive momentum reflects the industry’s ongoing transformation. He emphasized the sector’s commitment to strengthening public trust through improved services and products. He expressed optimism for the industry’s performance for the rest of the year.
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